Don’t be surprised if we hear a major announcement some time during this year to tell us that Facebook has surpassed the 1 billion number in terms of its user base. Considering that half a dozen years ago this platform didn’t even exist and is an idea that was essentially dreamed up in a college dorm room, this is quite amazing. Almost 3 out of every 4 people that interact with the Web in the United States have ...
Read MoreWhy you need a Facebook page
Posted by: Alison Cooper
Why You Need A Hubpage
Posted by: Alison Cooper
It’s easy to get confused when it comes to indexing, ranking and the whole business related to search engine marketing. In truth, it is quite complicated and getting even more complex as time goes by. It’s difficult for any small business owner to understand what’s going on, let alone to allocate the time and energy to roll their sleeves up and make it all happen. This is why a virtual assistant who knows exactly how to manoeuvre within ...
Read MoreWhy you need a Squidoo page
Posted by: Alison Cooper
One of the biggest challenges for anyone involved in online marketing is visibility. There may be hundreds of thousands of individual Web pages that have relevance to the actual niche you are involved in. Of course they will be of varying quality, but one way or the other they may be competing for the attention of valuable prospects. For the longest time there was a feeling within the ranks of search engine marketers that you really needed to create as ...
Read MoreIt’s time to dust off that collection of business cards and get munching #in
Posted by: Alison Cooper
I’ve just come across a great iPhone app which I thought I would share with you. It has been developed by LinkedIn and is called CardMunch, ‘reinventing the way professionals use business cards’ and it’s free – whoop whoop.
What a great tool to deal with that collection of dusty business cards you just don’t know what to do with.
In a nutshell, download the app, take a photo of the business card and the card is ...
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So you have a Facebook fan page, a Twitter account, LinkedIn and possibly a You Tube Channel for your business. But do you have the latest addition to the social media circuit – a Google+ page for your business? Fear not, for I’ve put together a step by step guide to setting up a page (including some nice screenshots).
So, step 1 – sign in to Google+ using your Gmail ...
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Cloud computing is maybe a rather unfortunate description for a trend that has been slowly but surely creeping up on us now for years. Whenever you mention the term to the average layman you are met with a blank stare, but when you explain the basic concept they do seem to be quite familiar with the idea. After all, some of us have been using cloud computing for our personal e-mail requirements for a decade or more at this point.
Let’s ...
Read MoreHave you ever come across the problem before where you make changes to your WordPress website, you update the page and when you go to view the website the changes have not been made? If so, there is a very simple solution to this problem – you’ll need to install a WordPress plugin called WP Super Cache.
It’s very simple and intuitive to use. Once the plug in is switched on, and I have amended or added a WordPress ...
Read MoreWhen You Finally Realise That You Are Wasting Your Time, What Are You Going To Do?
Posted by: Alison Cooper
We are seeing an explosive growth in the number of people who want to take their own future in their hands and set out on their own, to become an entrepreneur. Undoubtedly, this has been fuelled in large part by the recent economic downturn and the huge number of layoffs in supposedly “cast-iron” industries. No longer could you rely on a job for life and the slow realisation that nobody’s job was secure anymore prompted many to sit up and ...
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There is scarcely a business task that cannot be outsourced to a virtual assistant. This is particularly true when it comes to marketing and promoting a business. Marketing is of course the lifeblood of any organisation and cannot be ignored, even when times are lean. The company that is not focusing on marketing is essentially falling backward when compared to its peers and opponents.
There are so many different facets to marketing, yet it’s essentially about that all-important USP, ...
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